Presentation of the sector

JCDecaux work in the Outdoor sector,or the advertising in the street. the company sells supports of billboards.

The company is actually the first or the second company in the world, it’s depend of the types of billboards.

I want to show you a little video in order what is a JCDecaux product. On the video, we can see a marketing project because it made by JCDecaux Innovate. this billboard is very particular.

Watch the video and you’ll understand

You can see an ad for Wonderbra

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This entry was posted on Tuesday, September 25th, 2007 at 3:54 pm and is filed under videos. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to Presentation of the sector

esclh says:

September 27, 2007 at 12:43 pm

I watched the video but I’m not sure I understood it. Why does the poster go up and down?

JH

PS Check out this article about JCDecaux from The Economist: http://www.economist.com/business/displaystory.cfm?story_id=9832847
paps83 says:

October 8, 2007 at 5:46 pm

The poster goes up and down in order to show that a Wonderdra give a big importance to the bust.